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LIFESTYLE SPOTLIGHT:RAPHAEL YAKOBY CREATOR OF NUVO

LIFESTYLE SPOTLIGHT:RAPHAEL YAKOBY
The name Raphael Yakoby may not instantly ring a bell but he is the man
behind the unique pink creation generating much excitement and attraction in
Jamaica and in many other parts of the world. Raphael Yakoby, the creator of
Nuvo sparkling liqueur, flew into the island Wednesday last, March 22, to
officially launch the brand.

Yakoby's experience in the beverage industry
began shortly after college, when he started importing wines from the country of
Georgia. In the interest of expanding into the spirit industry, Yakoby began
working on his first liquor creation, Hpnotiq, which has become a major seller
in the local market, particularly on the entertainment
scene.


Jamaica's Nuvo hostesses, Giselle Vassell (left), Kayla Mendes
(centre) and Krystle Graham-Hynes entertain Dallas Foster (second left) and
Brian Pengelley, Red Stripe sales director, during the Nuvo media session held
at the Jamaica Pegasus Hotel on Friday, March 25th.


Raphael
Yakoby





Jamaica's
Dancehall entertainer and Nuvo spokesperson Tifa (centre) is welcomed to the
Nuvo media session by Nuvo hostesses Kayla Mendes (left) and Kendra Morales at
the Jamaica Pegasus Hotel on Friday, March 25th.



 

 




 


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