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Absolut Vodka hits Coachella with spicy cocktails and more

Absolut Vodka hits Coachella with spicy cocktails and more.

Story by Christine Imarenezor

Apr 14 • 1 min read • Updated 1mo ago

Coachella 2026 was full of performances, positive vibes, and, of course, parties galore.

Spirit brand Absolut served up Absolut Spicy Vodka Lemonade and Absolut Ocean Spray Refreshers at The Absolut Heat Haus, the brand's activation on the festival grounds. The bold, photo-ready, and air-conditioned destination became a go-to stop for festivalgoers and VIPs, including DJ Blake Horstmann, Giannina Gibelli, Camille Kostek, Romee Strijd, Sophia Culpo, Emira D'Spain, Matt Rogers, Scheana Shay, Emma Roberts, and more.

To top it off, Absolut Tabasco hosted the Absolut Hottest Brunch: Desert Edition on Saturday (April 11). They served up spicy cocktails, bold flavors, and a buzzy DJ sets by Bieber's longtime disc jockey DJ Tay James (Bieber's longtime DJ) for a star-studded crowd ahead of the festival.

See pics from both events below.